Amenities + Tech = Future of CRE

CBRE conducted a recent survey with some of their Americas-based real estate executives and found key results in solving for the future workplace, workforce, and CRE Team.

• 81% of respondents perceive amenities as integral to the employee experience and engage landlords and other service providers to enhance these offerings.

• 62% of survey respondents expect an increase in investment in workplace technology in 2018.

• 59% of respondents plan to introduce mobile apps to enhance the employee experience by helping them navigate the built environment more efficiently.

This data continues to prove that quality and availability of technology is a critical consideration of tenants when making stay-or-leave decisions.

In the CBRE Corporate Occupier Study respondents were asked to rank each aspect of property management for its importance to their company’s bottom line on a scale of
1 to 5. The results show that technology and amenities are critical.

Within the broad categories of value-add property management, there are a wide variety of activities and services. Tenants give full details of what they value most, now and in the future, for each category.

The results primarily showed that executives intend to remain agile in balancing today’s requirements for highly efficient and experiential workplace environments designed to quickly adapt to future needs.  Below ETS responds to some key findings.

LEVERAGING AMENITIES

• Key Finding: 81% of respondents perceive amenities as integral to the employee experience, and engage landlords and other service providers to enhance these offerings.
  
  ETS’ Perspective: ETS offers a cost-effective and rapidly deployable solution to help property owner/operators meet the overwhelming desire for an amenity and technology-centric workplace. Failing to provide such workplace experiences leaves a landlord at a considerable disadvantage in the marketplace.

• Key Finding: Early adopters of service-based amenities will likely see reduced turnover, lower stress and higher productivity among their employees, which will compel the next wave of adopters.
  
  ETS’ Perspective: The advantage of an amenity-rich environment to employers/tenants (reduced turnover, lower stress, and higher productivity) is substantial. ETS’ capacity to cost-effectively and quickly deliver such a resource provides a critical distinction for landlords in attracting and retaining tenant companies.

Learn How ETS’ App Technology
Can Help You Promote Property Amenities!

INVESTING IN AND ENHANCING TECHNOLOGY

• Key Finding: 59% of respondents plan to introduce mobile apps to enhance the employee experience by helping them to navigate the built environment more efficiently.
  
  ETS’ Perspective: A clear majority expect mobile enhances the workplace and employee experience. As such a property deploying mobile solutions is likely to be seen more favorably than one that does not.

• Key Finding: Every great technology vision and correlating operational roadmap requires continuous investment in technology to succeed. It is encouraging that 50% of respondents expect to increase their investment in real estate technology in the coming three years, yet striking that 30% have no plans to do so.
  
  ETS’ Perspective: There is a considerable demand and Return on Investment (ROI) for ETS apps. There is also a considerable opportunity, for landlords committed to deploying technology, to distinguish themselves from non-adopters. CRE companies making the investment in technology will win at the expense of those who do not.

PROMOTING WELLNESS

• Key Finding: Respondents want landlords to play a role in creating this (wellness) culture. Many respondents are placing at least a marginal if not strong preference on selecting buildings with wellness offerings. This highlights the continued growth of the wellness conversation, but the reality that corporations aren’t planning to solve the challenge alone.
  
  ETS’ Perspective: It is the expectation of tenant companies that their landlords will contribute to providing wellness options for their employees. ETS’ ability to offer a turn-key, cost-effective program to communicate and promote wellness is a huge advantage for landlords in meeting this expectation.

CREATING A CLEAR FOCUS

• Key Finding: Three areas of increased interest have emerged this year: data management and analytics, employee experience and CRE technology innovation.
  
  ETS’ Perspective: ETS meaningfully contributes to each of these areas. As a single source solution, ETS checks innumerable boxes for a property owner/operator in meeting the expectations of existing and prospective tenants.

SINGLE PLATFORM SUPPORTS INTELLIGENT PROPERTIES

• Key Finding: As real estate technology grows and matures, two connected yet separate categories of “smart building” have emerged: operational and experiential. In an operationally smart building, the facility manager gains added control over building systems and, through a combination of analysis and action, can drive more efficient building operations based on actual usage. In an experientially smart building, occupants gain added control over their environment and, through a combination of aggregation and on-demand capabilities, can curate a more efficient day based on personal goals. Under both scenarios, accelerating tech creates new frontiers in effective, efficient and engaging work experiences.
  
  ETS’ Perspective: ETS is unique in that we provide both operational and experiential advancement. This is a considerable advantage for properties deploying ETS is a “one-stop show. Consistent user experience (tenant and management), data/analytics, support and administration (i.e., one invoice) are a big deal.

Click to learn more about Electronic Tenant® Solutions and it’s technology offerings.

Read our latest case study with Akridge in Washington, DC – “Improved Communications and Amenity Offerings Boost Satisfaction.”